About Us
The founder's authentic story
The Game of Authenticity
From a pair of glasses left in a car to building a brand that refuses to compromise on truth. This is the story of resilience, reinvention, and the power of authenticity in an industry built on replicas.
The Discovery
At 17 years old, a friend left a pair of big C wires in my car. My weed dealer wanted to give me an entire ounce of zaza for them. I broke bread with my boy that left them in my car—we split the deal. But that moment planted a seed.
I didn't know it then, but I was about to learn one of the most valuable lessons of my life: people will pay premium prices for authenticity, even when it comes in unexpected packages.
The Turning Point
At 19, I went to prison. It was serious. But it was also the moment that changed everything. Inside, I found my faith. I found purpose. I found clarity about who I wanted to be.
"I don't care if I lose customers telling the truth. The truth is worth more than a sale, period."
When I got out at 22, I wasn't the same person. I had a vision, and it wasn't just about making money—it was about building something real in a world full of fakes.
Finding My Lane
When I got home, I found the same pair of glasses on a Chinese website. I bought them. They took a month to deliver, but when they arrived, I put them on Craigslist for more than double what I paid. They sold the same day.
That's when I knew. I had something. I understood the market, the demand, the psychology of it all. But more importantly, I understood that I could do this differently—with integrity, with transparency, with authenticity.
I went straight to the factory myself. I ditched the Cartier name and put my own logo on the glasses. I spent the next eight years building a brand where being honest with people wasn't just a gimmick—it was everything.
The Model
Direct from factory. No middlemen. No false claims. Just premium quality at honest prices.
Behind the scenes of the brand
The Principle
Authenticity in a replica market. It's not about fooling people—it's about giving them exactly what they paid for.
The Vision
Building a brand that stands for something real in a world full of fakes.
What Does Authenticity Mean?
In a world that's full of replicas, online personas, and hybrid fakes, what does it even mean to be authentic anymore? Not just in business, but in your own life.
My journey from a pair of glasses to a brand built on truth is proof that authenticity isn't just a marketing strategy—it's a way of life. It's about showing up as who you really are, even when the world rewards you for being someone else.
"I don't sweat where the money is going to come from because I truly believe that a higher power has my back. That's the bedrock of my resilience."
Join the Movement
Iced Out Buffs isn't just about luxury replicas. It's about a community that values truth, quality, and authenticity. It's about refusing to compromise, even when the industry expects you to.